MARKETING DIRECTOR - FREELANCE

Xentric.ai

June 2018 - present

About the company
 

Xentric is a UK startup which main mission is to deliver a best in class AI powered solutions to help companies automate their business processes, providing the best experience possible for their customers.

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Goals and achievements

Develop a strategic investor engagement plan, brand development programme, and growth hacking strategy, including:

• Unique value proposition, investor pitch deck, messaging & product positioning

• Brand, tagline, look & feel

• Competitive analysis & market gaps

• Go to market strategy

• Website content & design. Blog content owner and copywriter

• Marketing materials: Sales deck, Product deck, Product Cards,  Website: Currently working on website development based on company needs to target both investors and prospects.

• Upcoming projects include: Lead gen campaigns, digital advertising and generation of marketing and commercial campaigns to attract prospects.